Skip to Content

Market Data as of August 31, 2026

Massey Tower — Rental Market Data

197 Yonge St, Toronto, Ontario M5B 0C1
Quick Rent Estimate
Active Suites8 Available
Type
Units
Avg Rent
1-Bedroom
2
$2,325
2-Bedroom
2
$3,650
3-Bedroom+
2
$4,125
1-Bedroom + Den
1
$2,500
Studio
1
$2,200

Building Summary & Rental Market Overview

Rental market analytics and building profile as of August 31, 2026.

Building TypeCondominium
Year Completed2019
Total Suites697
DeveloperMOD Developments

Massey Tower, located at 197 Yonge St in the Downtown Core neighborhood, is an established residential building developed by MOD Developments and completed in 2019. Containing 697 total suites, the property currently features 8 active listings, representing a 1.1% availability rate. Over the past 90 days, the property recorded 51 closed leases with an average days on market of 19 days, alongside 23 closed leases over the past 30 days averaging 17 days on the market.

Current asking rents average $3,113 per month at a rate of $4.71 per square foot across active listings, compared to realized 90-day leases averaging $2,464 per month at $4.29 per square foot. Active inventory skews toward larger, multi-bedroom layouts compared to historical lease distributions, driving a higher nominal asking rent while the active asking rate of $4.71 per square foot sits above the Downtown Core submarket asking benchmark of $4.56 per square foot.

Marketing friction remains low, evidenced by closed 30-day lease days on the market averaging 17 days versus 34 days for delisted units that attempted to secure $2,850 per month. Tenants possess negotiating leverage in this tenant-favorable environment, capturing an average discount of $35 per month or 1.22% below asking across 37.1% of leases closing under asking. Prospective tenants will find that 1-bedroom, 2-bedroom, and 3-bedroom-plus layouts each hold a 25% share of active inventory, while studios and 1-bedroom-plus-den suites offer more limited selection at 12.5% share each.

Get Monthly Rental Market Updates for Massey Tower

Stay ahead of pricing shifts. Monthly summary of closed lease contracts, active asking rates, and available inventory direct to your inbox.

Strictly monthly updates. One-click unsubscribe at any time.

Active Rental Inventory & Asking Rates

Current market availability, asking prices, and unit price histories at Massey Tower as of August 31, 2026 (comparing August 2026 vs July 2026).

Active Units8
-7 (46.7%)
Avg Asking Rent$3,113
+$86 (2.8%)
Avg Suite Size675 sf
-24 sf (3.5%)
Avg Days on Market29d
+5d (22.2%)
Avg Asking $/SF$4.71
+$0.32 (7.4%)

Active Market Insights & Questions

How has rental availability changed at Massey Tower recently?

Massey Tower features 8 active listings as of August 31, 2026, with an asking price range spanning from $2,200 to $4,200 per month, an average rent of $3,113 per month, and a median asking rent of $3,050 per month. Active listings average 675 square feet with an asking rate of $4.71 per square foot. 1-bedroom, 2-bedroom, and 3-bedroom-plus layouts dominate active inventory with a 25% share each. Current inventory leans toward larger multi-bedroom layouts compared to past leasing averages.

What floor plans and unit layouts are currently available at Massey Tower?

1-Bedroom units represent the dominant active layout at Massey Tower with 2 listings comprising a 25% inventory share. The building also offers 2-bedroom and 3-bedroom-plus layouts holding 25% shares each, averaging $3,650 per month across 850 square feet at $4.29 per square foot and $4,125 per month across 850 square feet at $4.85 per square foot, respectively. Studio and 1-bedroom-plus-den suites round out the available inventory with single-listing samples holding 12.5% shares each, where the studio asks $2,200 per month across 400 square feet at $5.50 per square foot, and the 1-bedroom-plus-den asks $2,500 per month across 650 square feet at $3.85 per square foot.

What is the average asking rent and $/SF by suite size at Massey Tower?

Massey Tower records a minimum entry rent of $2,200 per month and a peak asking rent of $4,200 per month, creating a dollar spread of $2,000 and a percentage spread of 90.9%. The median asking rent sits at $3,050 per month. The entry-level option is a studio suite spanning 400 square feet at an asking rate of $5.50 per square foot, while the peak suite is a 3-bedroom-plus layout measuring 850 square feet at an asking rate of $4.94 per square foot.

How much extra do parking spaces and dens cost at Massey Tower?

Massey Tower features an active den premium of $175 per month for an additional 175 square feet of interior space. This delivers a marginal cost of $1.00 per square foot for the extra den area. Active parking premium data cannot be reliably isolated due to an anomalous outlier or insufficient paired sample.

How do asking rents at Massey Tower compare to local and municipal benchmarks?

Massey Tower asks an average rent of $3,113 per month at $4.71 per square foot, which compares to the Downtown Core submarket asking benchmark of $3,471 per month at $4.56 per square foot. While nominal asking rents sit below the broader submarket average, the building commands a 3.3% higher asking rate per square foot driven by compact suite sizing. Massey Tower accounts for 8 active listings out of 224 total submarket listings.

Recent Leased Transactions & Contract Prices

Recent lease transactions, absorption velocity, and the difference between landlord asking prices and actual prices agreed to by tenants at Massey Tower (Data period: For the month of August 2026).

Units Leased23
Avg Leased Price$2,622
Avg Leased Size586 sf
Avg Days to Lease17d
Leased $/SF$4.23

Leased Transaction Insights & Questions

How many suites were leased at Massey Tower last month, and how fast did they rent?

At Massey Tower, units leased in an average of 17 days over the past 30 days, 19 days over the past 90 days, and compared against a Downtown Core submarket benchmark of 21 days. Closed lease counts tracked 23 deals in the past 30 days, 51 deals across the past 90 days, and 70 total historical transactions over the tracking period. Leasing turnover accelerated notably during the summer peak, matching seasonal downtown demand patterns.

What is the negotiation spread between asking rents and closed lease prices at Massey Tower?

At Massey Tower, transactions closed at an average discount of $35 per month, representing a 1.22% reduction below asking prices and providing tenants with $420 per year in annual savings. Approximately 37.1% of leases closed under asking price, establishing a tenant-favorable leasing environment where landlords made moderate pricing concessions.

What are typical executed lease prices across different layouts at Massey Tower?

Massey Tower's highest-volume anchor layouts are 1-Bedroom and 1-Bedroom + Den suites, which recorded 23 closed leases each with respective average rents of $2,237 per month (17 days on market) and $2,452 per month (31 days on market). Studio suites recorded 15 closed leases with an average rent of $1,983 per month, a median of $1,990 per month, a P25-P75 range of $1,900 to $2,000 per month, an average size of 399 square feet, a rate of $4.97 per square foot, and 9 days on market, representing a robust sample. Three-bedroom plus suites recorded 6 closed leases with an average rent of $3,782 per month, a median of $3,600 per month, a P25-P75 range of $3,599 to $3,821 per month, an average size of 872 square feet, a rate of $4.33 per square foot, and 28 days on market, representing a moderate sample. Two-bedroom suites recorded 3 closed leases with an average rent of $3,417 per month, a median of $3,400 per month, a P25-P75 range of $3,400 to $3,425 per month, an average size of 833 square feet, a rate of $4.10 per square foot, and 26 days on market, representing a limited sample size (note that this represents an individual deal or limited sample rather than a broad statistical benchmark).

What measurable rent premium did suites with parking achieve in closed leases at Massey Tower?

At Massey Tower, realized parking stalls commanded a verified premium of $210 per month when bundled with closed lease agreements. Active asking parking rates remain inconclusive due to an insufficient paired sample of standalone stall listings. Standard suite bundling patterns indicate that larger floor plans occasionally include parking spots, while compact units lease without assigned parking.

How does the lease-to-listing ratio at Massey Tower reflect current tenant demand?

At Massey Tower, overall monthly rent trajectories moved upward from spring through late summer as leasing volume expanded. In April 2026, 2 units closed at an average of $1,900 per month ($4.39 per square foot) with 3 days on market. In May 2026, 16 units closed at an average of $2,425 per month ($4.00 per square foot) with 31 days on market. In June 2026, 19 units closed at an average of $2,322 per month ($4.42 per square foot) with 19 days on market. In July 2026, 10 units closed at an average of $2,352 per month ($4.13 per square foot) with 24 days on market. In August 2026, 23 units closed at an average of $2,622 per month ($4.23 per square foot) with 17 days on market.

De-Listed & Terminated Rental Market Dynamics

Analyze withdrawn listings, tenant price resistance, and subsequent re-listing discount trends at Massey Tower (Data period: For the month of August 2026).

Delisted Units3
Avg Asking Price$2,850
Avg Suite Size435 sf
Avg Days on Market34d
Delisted $/SF$7.03

De-Listed Market Analysis & Questions

How many listings de-listed at Massey Tower, and what was their re-listing price compared to previous asking?

At Massey Tower, a total of 3 unrented units were delisted, yielding a delisted-to-leased ratio of 13% relative to the 70 closed transactions. This removal pool consisted of 2 terminated listings and 1 expired listing, with zero suspended listings. This reflects a healthy market conversion rate where roughly 1 listing was pulled for every 7.7 successful leases.

How do asking prices on de-listed suites compare to executed leases and active listings at Massey Tower?

At Massey Tower, unrented listings asked an average of $2,850 per month, representing a nominal premium of $228 per month above realized lease averages of $2,622 per month, alongside a higher rate of $7.03 per square foot. Unrented units were overpriced relative to realized leases, causing prospective tenants to reject the inflated rate per square foot.

What market friction causes rental listings to stall or de-list at Massey Tower?

At Massey Tower, delisted unrented units lingered on the market for an average of 34 days compared to 17 days for successfully realized leases, creating 17 excess days of marketing time. This excess marketing window translates directly into over half a month of lost rental income plus ongoing condo maintenance fees, illustrating the carrying cost burden of pricing pushback.

Historical Active Listings & Market Dynamics

Analyze availability, historical asking prices, price per foot ($/SF), and days on market over time. Use filters below to benchmark specific layouts.

Suite Filters
Select layout to filter chart
Chart Metrics
Max 2 Plotted
Show Min / Max Range Bands
Left AxisAsking Price
Avg Asking Price
Right AxisUnits Available
Avg Units Available
Historical statistics trends for active listings
DateUnits AvailableAvg Price ($)Avg SqFt (SF)Avg PSF ($/SF)Avg DOM (Days)
2026-04-271327066554.1436
2026-04-281327066554.1437
2026-04-291527166514.1833
2026-04-301427316514.2032
2026-05-011427426584.1831
2026-05-021427426584.1832
2026-05-031427426584.1833
2026-05-041426286334.1633
2026-05-051726426394.1328
2026-05-061726426394.1329
2026-05-071726426394.1330
2026-05-081726106254.1928
2026-05-091726046254.1825
2026-05-101925626144.2024
2026-05-111925626144.2025
2026-05-122025436114.1924
2026-05-132124876034.1723
2026-05-141924065934.1223
2026-05-151824446094.0724
2026-05-161724596064.1126
2026-05-171724596064.1127
2026-05-181724596064.1128
2026-05-191624566044.1325
2026-05-201425436144.1921
2026-05-211425436144.1922
2026-05-221325696194.2024
2026-05-231425646214.1823
2026-05-241425796324.1118
2026-05-251324865964.2215
2026-05-261324865964.2216
2026-05-271324865964.2217
2026-05-281424445824.2617
2026-05-291524155704.3117
2026-05-301524155704.3118
2026-05-311524155704.3119
2026-06-011424175654.3520
2026-06-021525575904.3819
2026-06-031724975774.3818
2026-06-041625035724.4218
2026-06-051525375904.3418
2026-06-061525375904.3419
2026-06-071525375904.3420
2026-06-081325815894.4322
2026-06-091226125924.4625
2026-06-101027456314.3829
2026-06-111027456314.3830
2026-06-121227466304.4026
2026-06-131227466304.4027
2026-06-141227466304.4028
2026-06-151127776284.4628
2026-06-161127776284.4629
2026-06-17929616794.3731
2026-06-181028956664.3529
2026-06-191028956664.3530
2026-06-201128146424.4128
2026-06-211128146424.4129
2026-06-221228796594.4028
2026-06-231227966434.3822
2026-06-241427256294.3520
2026-06-251326276234.2420
2026-06-261226796424.1822
2026-06-271226796424.1823
2026-06-281226796424.1824
2026-06-291427116584.1322
2026-06-301327426664.1323
2026-07-011327426664.1324
2026-07-021226716504.1227
2026-07-031226716504.1228
2026-07-041326506504.0926
2026-07-051226716504.1229
2026-07-061226716504.1230
2026-07-071326506434.1429
2026-07-081327806664.1825
2026-07-091227876674.1927
2026-07-101227626554.2526
2026-07-111327236474.2425
2026-07-121327236474.2426
2026-07-131227836684.1729
2026-07-141028696814.2233
2026-07-151129776974.2731
2026-07-161030447054.3227
2026-07-171030297094.2822
2026-07-181030297094.2823
2026-07-191030297094.2824
2026-07-201030297094.2825
2026-07-21931167254.3128
2026-07-221029946934.3626
2026-07-231029946934.3627
2026-07-241029946934.3628
2026-07-251130597074.3626
2026-07-261130597074.3627
2026-07-271130597074.3628
2026-07-281230126814.5127
2026-07-291231417154.4827
2026-07-301231417154.4828
2026-07-311530266994.3924
2026-08-011530266994.3925
2026-08-021730586764.7923
2026-08-031730586764.7924
2026-08-041730586764.7925
2026-08-051629816504.8823
2026-08-062027896154.7819
2026-08-071928306274.7616
2026-08-081528396224.8314
2026-08-091428996374.8216
2026-08-101428996374.8217
2026-08-111430066404.9817
2026-08-121430066404.9818
2026-08-131131216415.2317
2026-08-14931036834.6320
2026-08-15931176834.6520
2026-08-16931176834.6521
2026-08-17830816634.7319
2026-08-18830816634.7320
2026-08-19930006504.6819
2026-08-201129826594.5916
2026-08-211030706854.5218
2026-08-221030706854.5219
2026-08-231030706854.5220
2026-08-24931567004.5622
2026-08-251031006954.5021
2026-08-261030856804.6220
2026-08-271030856804.6221
2026-08-28930396614.6824
2026-08-29930396614.6825
2026-08-30732006794.8432
2026-08-31831136754.7129

12-Month Market Dynamics & Trend Trajectory

Massey Tower has established a reliable leasing history in the Downtown Core submarket, recording 70 lifetime transactions with an average monthly rent of $2,436 per month and an average rate of $4.22 per square foot. The building features an average suite size of 586 square feet and a lifetime days-on-market average of 21 days, reflecting steady tenant turnover across its 697 suites. Pricing discipline at the property leans slightly favorable to incoming occupants, with 37.1% of transactions closing below asking price. Tenants successfully negotiated an average discount of $35 per month, representing a 1.22% reduction from initial asking rents and yielding $420 in annual tenant savings.

Loading inventory data…

Historical building statistics - leased transactions

This section tracks completed leasing transactions over time starting from May 1, 2026. Use the filters below to refine the trends by unit type, parking, den, and price performance.

Property & transaction filters
Chart metrics & timeframe
Max 2 selected
Show min/max boundaries

Latest leased insights and trends

Left AxisLeased Price
Avg Leased Price
Right AxisUnits Leased
Avg Units Leased
Historical statistics trends for leased transactions
DateUnits LeasedAvg Leased Price ($)Avg SqFt (SF)Avg PSF ($/SF)Avg DOM (Days)
2026-04-26123005574.1319
2026-05-03324176173.9240
2026-05-10522505494.1411
2026-05-17524706223.9747
2026-05-24228257503.7333
2026-05-31621405084.3416
2026-06-07521265104.279
2026-06-14320924824.4929
2026-06-21430206504.7329
2026-06-28229507004.2111
2026-07-05423236003.8826
2026-07-12321935204.3136
2026-07-19121505593.8510
2026-07-26119004004.757
2026-08-02729286974.2928
2026-08-09923725744.1712
2026-08-16227506254.6330
2026-08-23327006504.168
2026-08-30224256004.066

Nearby Building Rental Comparables & Price Spreads

Direct rental rate comparisons against residential properties in the immediate vicinity.

Massey Tower at 197 Yonge St is evaluated alongside a competitive set consisting of Pantages Hotel Condo Suites at 200 Victoria St (0.1 km away, completed in 2005 with 4 active listings), Pantages Tower at 210 Victoria St (0.12 km away, completed in 2004 with 24 active listings), Opus Pantages at 220 Victoria St (0.14 km away, completed in 2004 with 10 active listings), and The Victorian (Downtown East) at 105 Victoria St (0.22 km away, completed in 1997 with 6 active listings). These nearby alternatives highlight a distinct generational contrast, placing the newer 2019 completion of the subject building against older mid-2000s and late-1990s high-density developments. Across this micro-market, the overall comparable benchmark registers an average lease rent of $2,428 per month, an average rate of $3.80 per square foot, and an average suite size of 669 square feet. Massey Tower distinguishes itself through modern scale and construction quality, capturing a premium rate per square foot that reflects its contemporary design and comprehensive lifestyle infrastructure relative to its aging vertical peers.

200 Victoria St, Toronto

Avg Asking$1,920/mo
Avg $/SF$4.35
Rent Spread:
-$1,193/mo (-38.3%) Lower

210 Victoria St, Toronto

Avg Asking$2,889/mo
Avg $/SF$3.93
Rent Spread:
-$224/mo (-7.2%) Lower

220 Victoria St, Toronto

Avg Asking$2,946/mo
Avg $/SF$3.75
Rent Spread:
-$167/mo (-5.4%) Lower

105 Victoria St, Toronto

Avg Asking$2,196/mo
Avg $/SF$3.38
Rent Spread:
-$917/mo (-29.5%) Lower

25 Richmond St E/20-22 Lombard St, Toronto

Avg Asking$2,645/mo
Avg $/SF$4.51
Rent Spread:
-$467/mo (-15.0%) Lower
Jazz294 m

167 Church Street, Toronto

Avg Asking$2,674/mo
Avg $/SF$4.35
Rent Spread:
-$438/mo (-14.1%) Lower

Comparable Analysis & Questions

How do rental rates at Massey Tower compare to neighbouring buildings within Downtown Core?

Massey Tower achieves an average lease rent of $2,436 per month, aligning closely with the overall competitive benchmark average of $2,428 per month across its primary Downtown Core competitors. Individual lease metrics highlight how the subject building positions itself among these neighbors: Pantages Hotel Condo Suites at 200 Victoria St reports an average lease rent of $1,938 per month at $4.28 per square foot across an average of 463 square feet; Pantages Tower at 210 Victoria St records $2,676 per month at $3.82 per square foot across 755 square feet; Opus Pantages at 220 Victoria St averages $2,900 per month at $3.71 per square foot across 807 square feet; and The Victorian (Downtown East) at 105 Victoria St posts $2,196 per month at $3.38 per square foot across 650 square feet.

Does Massey Tower offer a competitive price-per-square-foot ($/SF) against local comparables?

Massey Tower establishes its value proposition by delivering efficient, contemporary layouts that trade at an average realized rate of $4.22 per square foot across an average of 586 square feet, comparing favorably against older neighborhood alternatives and the submarket lease average of $4.48 per square foot. Renters evaluating the subject building versus Opus Pantages at 220 Victoria St (which averages 807 square feet at $3.71 per square foot) or Pantages Tower at 210 Victoria St (averaging 755 square feet at $3.82 per square foot) trade larger, older floor plans for newer construction efficiencies, lower ongoing utility burdens, and modern interior finishes. Conversely, while Pantages Hotel Condo Suites at 200 Victoria St commands a slightly higher rate of $4.28 per square foot, it provides a much smaller average footprint of 463 square feet, allowing Massey Tower to offer more generous interior square footage for a comparable or lower relative cost.

How do building age, amenities, and developer reputation impact rent spreads?

Massey Tower delivers an extensive, modern lifestyle and amenity profile that outpaces older vintage developments in its immediate vicinity. The building features signature amenities including a dedicated concierge and security service, a fully equipped gym and fitness centre, a specialized yoga studio, a spin studio, a sauna and steam room, a party and lounge room, a rooftop terrace with a BBQ area, a dining room and kitchen, a meeting room, a unique rain room, and a juice bar. When contrasted against nearby competitors, the subject building's amenity package offers significantly broader wellness options than Pantages Hotel Condo Suites (which offers a gym, business centre, meeting room, and spa facilities) and The Victorian at 105 Victoria St (limited to a concierge, gym, party room, meeting room, BBQ area, and rooftop terrace). Furthermore, while Pantages Tower and Opus Pantages include indoor pools and media rooms, Massey Tower's inclusion of specialized fitness spaces like spin and yoga studios alongside a rain room and juice bar caters directly to fitness-focused urban professionals and young renters seeking contemporary wellness amenities.

Building Amenities, Transit & Neighbourhood Features

Building amenities and neighbouring residential communities around Massey Tower.

Building Amenities

  • Concierge & Security
  • Gym & Fitness Centre
  • Yoga Studio
  • Spin Studio
  • Sauna & Steam Room
  • Party & Lounge Room
  • Rooftop Terrace
  • BBQ Area
  • Dining Room & Kitchen
  • Meeting Room
  • Rain Room
  • Juice Bar

Data Methodology & Analytical Standards

How FastScreen aggregates public listing records, tracks active inventory, and calculates rental market metrics for Massey Tower.

Snapshot Dates & Benchmark Cadence

  • Standardized Snapshot: Market metrics reflect a standardized monthly snapshot locked as of August 31, 2026.
  • Benchmark Comparison Cadence: Month-over-month comparisons evaluate changes across standardized month-end reporting windows (August 2026 vs July 2026), ensuring consistent baseline periods and eliminating intra-month reporting volatility.
  • Point-in-Time Daily History: Daily charts capture point-in-time active listings available on any given calendar day.

Public Data Aggregation & Thresholds

  • Public Data Aggregation: FastScreen aggregates residential rental listing and completed lease transaction records from publicly available sources.
  • Threshold Filtering: All listings are subject to a minimum monthly rental threshold of $1,000 to filter out standalone storage lockers, private parking spaces, and misclassified commercial entries from condominium statistics.

Calculation Formulations

  • Average Asking Rent: Weighted average of active asking prices across available suites in the reporting period.
  • Price Per Square Foot ($/SF): Calculated by dividing rent by square footage only for listings that provide unit dimensions (suites without stated square footage are excluded from $/SF calculations).
  • Days on Market (DOM): Measures elapsed calendar days between the date a suite is first listed and either the benchmark snapshot date (for active listings) or the finalized date leased.
  • Parking & Den Differentials: Average asking rent differences between suites with vs. without parking, and suites with vs. without a den.

Data Limitations & Scope

  • Exclusively Public Records: Statistics are derived exclusively from publicly available rental listings and completed lease records. Private direct-to-landlord arrangements, unadvertised tenant renewals, and off-market rental agreements are not captured.
  • Agreed Contract Amounts: Reported lease amounts reflect agreed contract rents and do not account for private move-in allowances or individual unit renovations that may influence pricing spreads.

Disclaimer: The information and statistics presented on this page (including asking rents, lease prices, de-listed listings, average square footage, days on market, and implied suite premiums) are aggregated from public listing sources for general informational, educational, and reference purposes only. FastScreen does not guarantee the accuracy, completeness, or timeliness of any data shown. This information does not constitute financial, investment, legal, or professional real estate advice. Users should conduct their own independent research and consult with licensed professionals before making any rental, leasing, property management, or real estate investment decisions.