Couture — Rental Market Data

Couture at 28 Ted Rogers Way has two units actively listed as of August 31, 2026, with asking rents ranging from $2,650 to $3,000 per month, an average of $2,825, and a median of $2,825. The average active suite measures 692 square feet at an asking rate of $4.08 per square foot. Both available units are single-listing tiers—one 1-Bedroom + Den and one 2-Bedroom—so the current inventory splits evenly between a compact entry-level layout with den space and a multi-bedroom executive option rather than skewing heavily toward either end.

The dominant active layout at Couture is the 1-Bedroom + Den, with one unit representing 50 percent of available inventory at an average asking rent of $2,650 per month across 650 square feet at $4.08 per square foot. The 2-Bedroom tier also holds one unit at 50 percent share, listed at $3,000 per month for 734 square feet at $4.09 per square foot. With only one listing in each tier, renters should treat both as individual transactions rather than a broad market sample.

Couture's two active listings span a $350 spread, from a minimum entry rent of $2,650 to a peak asking rent of $3,000 per month, a 13.2 percent range. The median asking rent sits at $2,825 per month. The entry-level suite is a 1-Bedroom + Den measuring 650 square feet at $4.08 per square foot, while the peak offering is a 2-Bedroom at 734 square feet and $4.09 per square foot, meaning the higher rent reflects an additional 84 square feet of living space rather than a significant rate premium.

Couture's active den premium and the associated square-footage delta cannot be reliably quantified from the current two-unit sample, so no marginal cost per square foot for den space can be stated. Active parking stall premiums also cannot be reliably isolated due to an insufficient paired sample or anomalous outlier in the data; however, verified historical lease data indicates a parking add-on of $76 per month for renters who secure a stall.

Couture's active asking average of $2,825 per month at $4.08 per square foot sits below the Cabbagetown submarket asking benchmark of $3,178 per month at $4.33 per square foot, a 5.8 percent discount on a per-square-foot basis. The nominal rent gap of roughly $353 per month is largely explained by suite sizing: Couture's average active listing at 692 square feet is more compact than what the submarket asking average implies, so the lower per-square-foot rate partially offsets the smaller footprint. The building currently holds 2 out of 106 available listings in the Cabbagetown submarket, representing approximately 1.9 percent of total active inventory in the neighborhood.

Couture's all-time average realized lease rent of $2,536 per month sits $98 below the four-comparable benchmark of $2,634 per month, with the primary upward pressure coming from X – The Condominium at 110 Charles St E (0.07 km, 19 closed leases, $2,829 average rent, $3.87 per square foot, 740 square feet) and X2 at 101 Charles St E (0.13 km, 39 closed leases, $2,800 average rent, $4.03 per square foot, 712 square feet), both of which price above the subject. Bloor Walk at 100 Hayden St (0.10 km, 9 closed leases, $2,805 average rent, $3.68 per square foot, 769 square feet) also trades above Couture on nominal rent. The sole exception is 99 Hayden at 99 Hayden St (0.12 km, 1 closed lease, $2,100 average rent, $3.55 per square foot, 592 square feet), where the subject commands a $436-per-month premium—though this single-transaction sample limits its statistical weight as a pricing anchor.

Couture leases at $3.84 per square foot across an average 658-square-foot suite, placing it $0.06 per square foot above the four-comp average of $3.78 but $0.39 per square foot below the Cabbagetown submarket benchmark of $4.23 per square foot. Against X – The Condominium (0.07 km), the subject trades at a $0.03-per-square-foot discount while providing 82 fewer interior square feet, so the $293-per-month lower nominal rent reflects both a smaller footprint and a marginally lower rate. Bloor Walk (0.10 km) presents an inverted trade-off: Couture commands a $0.16-per-square-foot premium yet delivers 111 fewer square feet, meaning the $269-per-month rent gap is entirely a function of interior scale rather than asset valuation. Versus X2 (0.13 km), the subject offers a $0.19-per-square-foot discount and 54 fewer square feet, compounding to a $264-per-month savings for the renter. The outlier is 99 Hayden (0.12 km), where Couture's $0.29-per-square-foot premium and 66 additional square feet jointly produce the $436-per-month higher rent, though this rests on a single closed lease and carries limited benchmark reliability.

Couture fields a 10-item indoor amenity suite anchored by an indoor pool, hot tub and jacuzzi, sauna and steam room, and a dedicated yoga studio—a wellness-and-social cluster that distinguishes it from the outdoor-oriented packages at X – The Condominium, X2, Bloor Walk, and 99 Hayden, all of which include rooftop terraces, BBQ areas, and garden or courtyard spaces absent from Couture. The subject's yoga studio is matched only by X2 among the four peers, while its indoor pool-and-spa combination (indoor pool, hot tub, sauna, steam) is shared with X and Bloor Walk but not with X2, which substitutes an outdoor pool for the indoor aquatic set. What Couture lacks relative to the broader peer set—outdoor pools, dining rooms and kitchens, library and reading rooms, rooftop terraces, BBQ areas, and garden courtyards—positions it as an indoor-recreation-first building. The primary renter demographic best served by this package is the wellness-oriented professional or young household that prioritizes year-round indoor fitness, aquatic recovery, and social gathering spaces over outdoor entertaining and rooftop lifestyle.